We took this family-owned regional roofing contractor from #45 and nearly invisible to #1 organically, 660 leads and an estimated ~$2.2M in revenue influenced.
A family-owned regional roofing contractor serving a 10-city metro area came to us ranking #45 organically, nearly invisible, with lead flow almost entirely dependent on Google Business Profile calls. The mandate: dominate local search and turn the website into a real second lead channel. A proper, methodical campaign delivered GBP map rankings within ~3 months and organic #1 within a year.
Each dot is a search point across the service area, and the number is the business’s Google map rank there. Within the first four months of the campaign, top-3 Share of Local Voice (SoLV) climbed from 42% to 92%, near-total green across the grid.
Data extracted from the client’s actual Local Falcon reports. Grid redrawn to protect the client’s exact locations.
The most recent Q4 (Apr–Jun) delivered 162 total leads, up 60.4% on the prior year and 145.5% over the Year Zero baseline, phone calls, form fills, and now website chat all climbing together.
| Year | Calls | Forms | Chat | Total | vs prev | vs Year 0 |
|---|---|---|---|---|---|---|
| Year Zero | 57 | 9 | — | 66 | — | — |
| Year 1 | 71 | 30 | — | 101 | +53.0% | +53.0% |
| Year 2 | 87 | 65 | 10 | 162 | +60.4% | +145.5% |
This is the live Google Search Console view for this roofing client: impressions and clicks climbing together over a year of work. No vanity metrics, just what Google actually reports.
Impressions are how often you show up in Google; clicks are the people who actually land on your site. Growing clicks by 514% in a year means roughly five times as many potential customers arriving from search, every month, without paying per click. More qualified visitors on your pages means more calls, more quote requests, and more booked jobs from demand that already exists.
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